Persuasive Communication

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  Subject Areas on Research

  • A crisis in the marketplace: how food marketing contributes to childhood obesity and what can be done. 
  • Assessing (audience) construction hazards: depiction of audience as a variable for comparison of health interventions. 
  • Can we measure encoded exposure? Validation evidence from a national campaign. 
  • Effective surgical safety checklist implementation. 
  • Effects of communicating social comparison information on risk perceptions for colorectal cancer. 
  • Encoded exposure to tobacco use in social media predicts subsequent smoking behavior. 
  • From theory to practice: translating research into health outcomes. 
  • If brands are built over years, why are they managed over quarters? 
  • Introduction to dialogue and debate 
  • Marketing foods to children and adolescents: licensed characters and other promotions on packaged foods in the supermarket. 
  • Modifying attributions of colorectal cancer risk. 
  • Reactions to framing of cessation messages: insights from dual-smoker couples. 
  • Reading magazine articles about dieting and associated weight control behaviors among adolescents. 
  • Study group report on the impact of television on adolescent nutritional status. 
  • Testing different formats for communicating colorectal cancer risk. 
  • The 'Sydney Principles' for reducing the commercial promotion of foods and beverages to children. 
  • The Psychological Appeal of Fake-News Attributions. 
  • The concept of voluntary consent. 
  • Using a Non-Fit Message Helps to De-Intensify Negative Reactions to Tough Advice. 
  • Why Crisis Pregnancy Centers Are Legal but Unethical. 
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  Keywords of People

  • Dement, John McCray, Professor Emeritus in Family Medicine and Community Health, Family Medicine & Community Health,Occupational & Environmental Medicine