An overall probability of winning heuristic for complex risky decisions: Choice and eye fixation evidence

Journal Article

Full Text

Duke Authors

Cited Authors

  • Venkatraman, V; Payne, JW; Huettel, SA

Published Date

  • November 2014

Published In

Volume / Issue

  • 125 / 2

Start / End Page

  • 73 - 87

International Standard Serial Number (ISSN)

  • 0749-5978

Digital Object Identifier (DOI)

  • 10.1016/j.obhdp.2014.06.003