Perceived Price and Product Perceptual Variables
Publication
, Journal Article
Bettman, JR
Published in: Journal of Marketing Research
1973
Duke Scholars
Published In
Journal of Marketing Research
ISSN
1547-7193
Publication Date
1973
Volume
10
Issue
1
Start / End Page
100 / 102
Publisher
American Marketing Association
Related Subject Headings
- Marketing
- 1505 Marketing
Citation
APA
Chicago
ICMJE
MLA
NLM
Bettman, J. R. (1973). Perceived Price and Product Perceptual Variables. Journal of Marketing Research, 10(1), 100–102.
Bettman, J. R. “Perceived Price and Product Perceptual Variables.” Journal of Marketing Research 10, no. 1 (1973): 100–102.
Bettman JR. Perceived Price and Product Perceptual Variables. Journal of Marketing Research. 1973;10(1):100–2.
Bettman, J. R. “Perceived Price and Product Perceptual Variables.” Journal of Marketing Research, vol. 10, no. 1, American Marketing Association, 1973, pp. 100–02.
Bettman JR. Perceived Price and Product Perceptual Variables. Journal of Marketing Research. American Marketing Association; 1973;10(1):100–102.
Published In
Journal of Marketing Research
ISSN
1547-7193
Publication Date
1973
Volume
10
Issue
1
Start / End Page
100 / 102
Publisher
American Marketing Association
Related Subject Headings
- Marketing
- 1505 Marketing