A Model of Perceived Risk and Intended Risk-Handling Activity

Published

Journal Article

Full Text

Duke Authors

Cited Authors

  • Dowling, GR; Staelin, R

Published Date

  • June 1, 1994

Published In

Volume / Issue

  • 21 / 1

Start / End Page

  • 119 - 119

Published By

Electronic International Standard Serial Number (EISSN)

  • 1537-5277

International Standard Serial Number (ISSN)

  • 0093-5301

Digital Object Identifier (DOI)

  • 10.1086/209386

Language

  • en