Estimating Response Rates for Different Market Segments from Questionnaire Data
Publication
, Journal Article
Staelin, R; Dolde, W; Yao, T
Published in: Journal of Marketing Research
1980
Duke Scholars
Published In
Journal of Marketing Research
ISSN
1547-7193
Publication Date
1980
Volume
17
Issue
2
Start / End Page
245 / 252
Publisher
American Marketing Association
Related Subject Headings
- Marketing
- 1505 Marketing
Citation
APA
Chicago
ICMJE
MLA
NLM
Staelin, R., Dolde, W., & Yao, T. (1980). Estimating Response Rates for Different Market Segments from Questionnaire Data. Journal of Marketing Research, 17(2), 245–252.
Staelin, R., W. Dolde, and T. Yao. “Estimating Response Rates for Different Market Segments from Questionnaire Data.” Journal of Marketing Research 17, no. 2 (1980): 245–52.
Staelin R, Dolde W, Yao T. Estimating Response Rates for Different Market Segments from Questionnaire Data. Journal of Marketing Research. 1980;17(2):245–52.
Staelin, R., et al. “Estimating Response Rates for Different Market Segments from Questionnaire Data.” Journal of Marketing Research, vol. 17, no. 2, American Marketing Association, 1980, pp. 245–52.
Staelin R, Dolde W, Yao T. Estimating Response Rates for Different Market Segments from Questionnaire Data. Journal of Marketing Research. American Marketing Association; 1980;17(2):245–252.
Published In
Journal of Marketing Research
ISSN
1547-7193
Publication Date
1980
Volume
17
Issue
2
Start / End Page
245 / 252
Publisher
American Marketing Association
Related Subject Headings
- Marketing
- 1505 Marketing