Talk to Me—Biometrically Adaptive Consumer Packaging: The Effects of Emotion Relative to a Consumer’s Purchasing Decisions

Journal Article

Duke Authors

Cited Authors

  • Hutcherson, DE; Hurley, RA; Daily, SB; Ouzts, AD

Published Date

  • 2013

Published In

Volume / Issue

  • 4 / 3

International Standard Serial Number (ISSN)

  • 1836-6236