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Working with licensed cosmetologists to promote health: results from the North Carolina BEAUTY and Health Pilot Study.

Publication ,  Journal Article
Linnan, LA; Kim, AE; Wasilewski, Y; Lee, AM; Yang, J; Solomon, F
Published in: Preventive medicine
December 2001

Beauty salons are located in all communities and represent a promising channel for delivering health promotion programs. No previous salon-based health promotion program has assessed the needs, interests, and preferences of licensed cosmetologists about sharing health information with their clients.Licensed cosmetologists in one town completed a mailed survey assessing (1) health topics typically discussed with clients, (2) interest in delivering messages about beauty and health, and (3) preferred methods for learning about and sharing health information with their clients.The average cosmetologist sees 47 clients per week and spends 30-60 min per appointment. Eighty-two percent report that they are interested in talking about health with their clients. Most cosmetologists already discuss a wide range of health topics with their clients and are most comfortable discussing healthy eating (65.3%), physical activity (63.3%), and dieting (63.3%). Cosmetologists preferred reading pamphlets (55.1%) and watching educational videos (46.9%) to learn about beauty and health. Distributing pamphlets (69.4%), talking with clients (61.2%), and placing posters/mirror stickers in the salons (59.2%) were the methods cosmetologists most preferred for sharing health information with their clients.Licensed cosmetologists are in a unique position to serve as "natural helpers" by delivering health messages to their clients and reinforcing those messages over time. Partnerships with licensed cosmetologists should be developed to deliver salon-based health promotion programs.

Duke Scholars

Published In

Preventive medicine

DOI

EISSN

1096-0260

ISSN

0091-7435

Publication Date

December 2001

Volume

33

Issue

6

Start / End Page

606 / 612

Related Subject Headings

  • Women's Health
  • Public Health
  • Pilot Projects
  • North Carolina
  • Middle Aged
  • Male
  • Humans
  • Health Promotion
  • Health Education
  • Female
 

Citation

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Linnan, L. A., Kim, A. E., Wasilewski, Y., Lee, A. M., Yang, J., & Solomon, F. (2001). Working with licensed cosmetologists to promote health: results from the North Carolina BEAUTY and Health Pilot Study. Preventive Medicine, 33(6), 606–612. https://doi.org/10.1006/pmed.2001.0933
Linnan, L. A., A. E. Kim, Y. Wasilewski, A. M. Lee, J. Yang, and F. Solomon. “Working with licensed cosmetologists to promote health: results from the North Carolina BEAUTY and Health Pilot Study.Preventive Medicine 33, no. 6 (December 2001): 606–12. https://doi.org/10.1006/pmed.2001.0933.
Linnan LA, Kim AE, Wasilewski Y, Lee AM, Yang J, Solomon F. Working with licensed cosmetologists to promote health: results from the North Carolina BEAUTY and Health Pilot Study. Preventive medicine. 2001 Dec;33(6):606–12.
Linnan, L. A., et al. “Working with licensed cosmetologists to promote health: results from the North Carolina BEAUTY and Health Pilot Study.Preventive Medicine, vol. 33, no. 6, Dec. 2001, pp. 606–12. Epmc, doi:10.1006/pmed.2001.0933.
Linnan LA, Kim AE, Wasilewski Y, Lee AM, Yang J, Solomon F. Working with licensed cosmetologists to promote health: results from the North Carolina BEAUTY and Health Pilot Study. Preventive medicine. 2001 Dec;33(6):606–612.
Journal cover image

Published In

Preventive medicine

DOI

EISSN

1096-0260

ISSN

0091-7435

Publication Date

December 2001

Volume

33

Issue

6

Start / End Page

606 / 612

Related Subject Headings

  • Women's Health
  • Public Health
  • Pilot Projects
  • North Carolina
  • Middle Aged
  • Male
  • Humans
  • Health Promotion
  • Health Education
  • Female