Cognitive neuroeconomics: new solutions to old problems.
The current models of decision-making are limited in their ability to provide a comprehensive understanding of the field. We propose the cognitive neuroeconomics model, which, we have used to better understand the process of decision-making in the domain of mental health, namely, young adults' risky sexual behavior. This model can have far reaching implications in developing adequate decision support tools.
Hakimzada, FA; Gutnik, LA; Yoskowitz, NA; Patel, VL
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