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Marketing Thinking and Doing

Publication ,  Journal Article
Deighton, JA; Mela, CF; Moorman, C
Published in: JOURNAL OF MARKETING
2021

Duke Scholars

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Published In

JOURNAL OF MARKETING

DOI

EISSN

1547-7185

ISSN

0022-2429

Publication Date

2021

Volume

85

Issue

1

Start / End Page

1 / 6

Related Subject Headings

  • Marketing
  • 3507 Strategy, management and organisational behaviour
  • 3506 Marketing
  • 1506 Tourism
  • 1505 Marketing
 

Citation

APA
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ICMJE
MLA
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Deighton, J. A., Mela, C. F., & Moorman, C. (2021). Marketing Thinking and Doing. JOURNAL OF MARKETING, 85(1), 1–6. https://doi.org/10.1177/0022242920977093
Deighton, John A., Carl F. Mela, and Christine Moorman. “Marketing Thinking and Doing.” JOURNAL OF MARKETING 85, no. 1 (2021): 1–6. https://doi.org/10.1177/0022242920977093.
Deighton JA, Mela CF, Moorman C. Marketing Thinking and Doing. JOURNAL OF MARKETING. 2021;85(1):1–6.
Deighton, John A., et al. “Marketing Thinking and Doing.” JOURNAL OF MARKETING, vol. 85, no. 1, 2021, pp. 1–6. Wos-lite, doi:10.1177/0022242920977093.
Deighton JA, Mela CF, Moorman C. Marketing Thinking and Doing. JOURNAL OF MARKETING. 2021;85(1):1–6.

Published In

JOURNAL OF MARKETING

DOI

EISSN

1547-7185

ISSN

0022-2429

Publication Date

2021

Volume

85

Issue

1

Start / End Page

1 / 6

Related Subject Headings

  • Marketing
  • 3507 Strategy, management and organisational behaviour
  • 3506 Marketing
  • 1506 Tourism
  • 1505 Marketing