Journal of Marketing Research in the New Competitive Journalistic Environment

Journal Article (Journal Article)

Full Text

Duke Authors

Cited Authors

  • Huber, J

Published Date

  • February 1, 2007

Published In

Volume / Issue

  • 44 / 1

Start / End Page

  • 1 - 3

Electronic International Standard Serial Number (EISSN)

  • 1547-7193

International Standard Serial Number (ISSN)

  • 0022-2437

Digital Object Identifier (DOI)

  • 10.1509/jmkr.44.1.001

Citation Source

  • Scopus