The Placebo Effect in Marketing: Sometimes You Just Have to Want It to Work
Publication
, Journal Article
Irmak Caglar Block, LG; Fitzsimons, GJ
Published in: Journal of Marketing Research
November 2005
Duke Scholars
Published In
Journal of Marketing Research
Publication Date
November 2005
Volume
42
Related Subject Headings
- Marketing
- 3506 Marketing
- 1505 Marketing
Citation
APA
Chicago
ICMJE
MLA
NLM
Irmak Caglar Block, L. G., & Fitzsimons, G. J. (2005). The Placebo Effect in Marketing: Sometimes You Just Have to Want It to Work (Accepted). Journal of Marketing Research, 42.
Irmak Caglar Block, L. G., and G. J. Fitzsimons. “The Placebo Effect in Marketing: Sometimes You Just Have to Want It to Work (Accepted).” Journal of Marketing Research 42 (November 2005).
Irmak Caglar Block LG, Fitzsimons GJ. The Placebo Effect in Marketing: Sometimes You Just Have to Want It to Work (Accepted). Journal of Marketing Research. 2005 Nov;42.
Irmak Caglar Block, L. G., and G. J. Fitzsimons. “The Placebo Effect in Marketing: Sometimes You Just Have to Want It to Work (Accepted).” Journal of Marketing Research, vol. 42, Nov. 2005.
Irmak Caglar Block LG, Fitzsimons GJ. The Placebo Effect in Marketing: Sometimes You Just Have to Want It to Work (Accepted). Journal of Marketing Research. 2005 Nov;42.
Published In
Journal of Marketing Research
Publication Date
November 2005
Volume
42
Related Subject Headings
- Marketing
- 3506 Marketing
- 1505 Marketing