Moments of weakness: the implicit context dependencies of temptations.

Journal Article (Journal Article)

The implicit appeal of temptations may vary by the social and self-regulatory contexts in which they are encountered. In each of four studies, participants were subliminally primed with the name of someone associated with either drug use or drug abstinence, after which their own motives toward drug use were assessed. Results indicate that the appeal of this temptation often depended on participants' chronicity of indulgence (Study 1), relationship closeness with the tempter (Study 2), self-regulatory effectiveness (Study 3), and goal disengagement tendencies (Study 4). Although the influence of tempters may be automatic, it is also a dynamic process and these findings suggest that the appeal of temptations varies both situationally and motivationally.

Full Text

Duke Authors

Cited Authors

  • Pontus Leander, N; Shah, JY; Chartrand, TL

Published Date

  • July 2009

Published In

Volume / Issue

  • 35 / 7

Start / End Page

  • 853 - 866

PubMed ID

  • 19386767

Pubmed Central ID

  • PMC3653169

Electronic International Standard Serial Number (EISSN)

  • 1552-7433

International Standard Serial Number (ISSN)

  • 0146-1672

Digital Object Identifier (DOI)

  • 10.1177/0146167209334784


  • eng