Scholars@Duke

The value of sticky articles

Publication ,  Journal Article
Huber, J
Published in: Journal of Marketing Research
January 1, 2008
Published version (DOI)

Duke Scholars

Joel C. Huber
Author Joel C. Huber Fuqua School of Business

Published In

Journal of Marketing Research

DOI

10.1509/jmkr.45.3.257

ISSN

0022-2437

Publication Date

January 1, 2008

Volume

45

Issue

3

Start / End Page

257 / 260

Related Subject Headings

  • Marketing
  • 3506 Marketing
  • 1505 Marketing
 

Citation

APA
Chicago
ICMJE
MLA
NLM
Huber, J. (2008). The value of sticky articles. Journal of Marketing Research, 45(3), 257–260. https://doi.org/10.1509/jmkr.45.3.257
Huber, J. “The value of sticky articles.” Journal of Marketing Research 45, no. 3 (January 1, 2008): 257–60. https://doi.org/10.1509/jmkr.45.3.257.
Huber J. The value of sticky articles. Journal of Marketing Research. 2008 Jan 1;45(3):257–60.
Huber, J. “The value of sticky articles.” Journal of Marketing Research, vol. 45, no. 3, Jan. 2008, pp. 257–60. Scopus, doi:10.1509/jmkr.45.3.257.
Huber J. The value of sticky articles. Journal of Marketing Research. 2008 Jan 1;45(3):257–260.

Published In

Journal of Marketing Research

DOI

10.1509/jmkr.45.3.257

ISSN

0022-2437

Publication Date

January 1, 2008

Volume

45

Issue

3

Start / End Page

257 / 260

Related Subject Headings

  • Marketing
  • 3506 Marketing
  • 1505 Marketing