Handbook of Consumer Behavior
Consumer Decision Making
Publication
, Chapter
Bettman, JR; Johnson, EJ; Payne, JW
1991
Duke Scholars
Publication Date
1991
Start / End Page
50 / 54
Publisher
Prentice Hall
Citation
APA
Chicago
ICMJE
MLA
NLM
Bettman, J. R., Johnson, E. J., & Payne, J. W. (1991). Consumer Decision Making. In T. S. Robertson & H. H. Kassarjian (Eds.), Handbook of Consumer Behavior (pp. 50–54). Prentice Hall.
Bettman, J. R., E. J. Johnson, and J. W. Payne. “Consumer Decision Making.” In Handbook of Consumer Behavior, edited by T. S. Robertson and H. H. Kassarjian, 50–54. Prentice Hall, 1991.
Bettman JR, Johnson EJ, Payne JW. Consumer Decision Making. In: Robertson TS, Kassarjian HH, editors. Handbook of Consumer Behavior. Prentice Hall; 1991. p. 50–4.
Bettman, J. R., et al. “Consumer Decision Making.” Handbook of Consumer Behavior, edited by T. S. Robertson and H. H. Kassarjian, Prentice Hall, 1991, pp. 50–54.
Bettman JR, Johnson EJ, Payne JW. Consumer Decision Making. In: Robertson TS, Kassarjian HH, editors. Handbook of Consumer Behavior. Prentice Hall; 1991. p. 50–54.
Publication Date
1991
Start / End Page
50 / 54
Publisher
Prentice Hall