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Information Sources of Durable Goods

Publication ,  Journal Article
Staelin, R; Newman, JW
Published in: Journal of Advertising Research
1973

Duke Scholars

Published In

Journal of Advertising Research

ISSN

1740-1909

Publication Date

1973

Volume

13

Issue

2

Start / End Page

138 / 143

Related Subject Headings

  • Marketing
  • 2001 Communication and Media Studies
  • 1505 Marketing
 

Citation

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ICMJE
MLA
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Staelin, R., & Newman, J. W. (1973). Information Sources of Durable Goods. Journal of Advertising Research, 13(2), 138–143.
Staelin, R., and J. W. Newman. “Information Sources of Durable Goods.” Journal of Advertising Research 13, no. 2 (1973): 138–43.
Staelin R, Newman JW. Information Sources of Durable Goods. Journal of Advertising Research. 1973;13(2):138–43.
Staelin, R., and J. W. Newman. “Information Sources of Durable Goods.” Journal of Advertising Research, vol. 13, no. 2, 1973, pp. 138–43.
Staelin R, Newman JW. Information Sources of Durable Goods. Journal of Advertising Research. 1973;13(2):138–143.

Published In

Journal of Advertising Research

ISSN

1740-1909

Publication Date

1973

Volume

13

Issue

2

Start / End Page

138 / 143

Related Subject Headings

  • Marketing
  • 2001 Communication and Media Studies
  • 1505 Marketing