Managing Media Firms and Industries: What's So Special About Media Management?
The audience as product, consumer, and producer in the contemporary media marketplace
Publication
, Chapter
Napoli, PM
August 20, 2015
Duke Scholars
DOI
ISBN
9783319085142
Publication Date
August 20, 2015
Start / End Page
261 / 275
Citation
APA
Chicago
ICMJE
MLA
NLM
Napoli, P. M. (2015). The audience as product, consumer, and producer in the contemporary media marketplace. In Managing Media Firms and Industries: What’s So Special About Media Management? (pp. 261–275). https://doi.org/10.1007/978-3-319-08515-9_15
Napoli, P. M. “The audience as product, consumer, and producer in the contemporary media marketplace.” In Managing Media Firms and Industries: What’s So Special About Media Management?, 261–75, 2015. https://doi.org/10.1007/978-3-319-08515-9_15.
Napoli PM. The audience as product, consumer, and producer in the contemporary media marketplace. In: Managing Media Firms and Industries: What’s So Special About Media Management? 2015. p. 261–75.
Napoli, P. M. “The audience as product, consumer, and producer in the contemporary media marketplace.” Managing Media Firms and Industries: What’s So Special About Media Management?, 2015, pp. 261–75. Scopus, doi:10.1007/978-3-319-08515-9_15.
Napoli PM. The audience as product, consumer, and producer in the contemporary media marketplace. Managing Media Firms and Industries: What’s So Special About Media Management? 2015. p. 261–275.
DOI
ISBN
9783319085142
Publication Date
August 20, 2015
Start / End Page
261 / 275