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Clouds on a sunny day: The downside of positive mood for goal pursuit

Publication ,  Journal Article
Etkin, J; Espinoza, F; Pocheptsova, A
Published in: Advances in Consumer Research
January 1, 2012

Duke Scholars

Published In

Advances in Consumer Research

ISSN

0098-9258

Publication Date

January 1, 2012

Volume

38

Start / End Page

84

Related Subject Headings

  • 1701 Psychology
  • 1505 Marketing
 

Citation

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Chicago
ICMJE
MLA
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Etkin, J., Espinoza, F., & Pocheptsova, A. (2012). Clouds on a sunny day: The downside of positive mood for goal pursuit. Advances in Consumer Research, 38, 84.
Etkin, J., F. Espinoza, and A. Pocheptsova. “Clouds on a sunny day: The downside of positive mood for goal pursuit.” Advances in Consumer Research 38 (January 1, 2012): 84.
Etkin J, Espinoza F, Pocheptsova A. Clouds on a sunny day: The downside of positive mood for goal pursuit. Advances in Consumer Research. 2012 Jan 1;38:84.
Etkin, J., et al. “Clouds on a sunny day: The downside of positive mood for goal pursuit.” Advances in Consumer Research, vol. 38, Jan. 2012, p. 84.
Etkin J, Espinoza F, Pocheptsova A. Clouds on a sunny day: The downside of positive mood for goal pursuit. Advances in Consumer Research. 2012 Jan 1;38:84.

Published In

Advances in Consumer Research

ISSN

0098-9258

Publication Date

January 1, 2012

Volume

38

Start / End Page

84

Related Subject Headings

  • 1701 Psychology
  • 1505 Marketing