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Is there a use for tailored print communications in cancer risk communication?

Publication ,  Journal Article
Rimer, BK; Glassman, B
Published in: Journal of the National Cancer Institute. Monographs
January 1999

The manner of presentation of cancer risk information is critical to its understanding and acceptance by the individual recipient. Optimal communication of cancer risk information must effectively translate the technical meaning and subtleties of risk and its associated factors to a conceptual level understandable by the recipient. Tailored print communications (TPCs) may be an appropriate medium for cancer risk communication (CRC). TPCs are more refined than targeted communication materials. They are print materials created especially for an individual on the basis of knowledge about that person. The goal is to provide individually relevant and appropriate information. This review examines the nature of TPCs, assesses the use and potential of TPCs for the purpose of CRC, and highlights new directions in CRC. Articles dealing with TPCs were located by searching the MEDLINE(R) and PsychInfo(R) databases and seeking in-press articles. TPCs were identified for several areas of CRC, including dietary change, smoking cessation, mammography use, hormone replacement therapy, health risk appraisal, and genetic susceptibility to cancer. Although TPCs have been used in a number of different behavioral areas, they have not yet achieved their potential for CRC. The use of TPCs in the communication of cancer risk shows great promise, however, particularly as knowledge evolves regarding both the nature of risk and the most effective tailoring of health communication messages.

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Published In

Journal of the National Cancer Institute. Monographs

DOI

EISSN

1745-6614

ISSN

1052-6773

Publication Date

January 1999

Issue

25

Start / End Page

140 / 148

Related Subject Headings

  • Teaching Materials
  • Risk Factors
  • Risk Assessment
  • Oncology & Carcinogenesis
  • Neoplasms
  • Humans
  • Health Promotion
  • Communication
  • 3211 Oncology and carcinogenesis
  • 1112 Oncology and Carcinogenesis
 

Citation

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Rimer, B. K., & Glassman, B. (1999). Is there a use for tailored print communications in cancer risk communication? Journal of the National Cancer Institute. Monographs, (25), 140–148. https://doi.org/10.1093/oxfordjournals.jncimonographs.a024190
Rimer, B. K., and B. Glassman. “Is there a use for tailored print communications in cancer risk communication?Journal of the National Cancer Institute. Monographs, no. 25 (January 1999): 140–48. https://doi.org/10.1093/oxfordjournals.jncimonographs.a024190.
Rimer BK, Glassman B. Is there a use for tailored print communications in cancer risk communication? Journal of the National Cancer Institute Monographs. 1999 Jan;(25):140–8.
Rimer, B. K., and B. Glassman. “Is there a use for tailored print communications in cancer risk communication?Journal of the National Cancer Institute. Monographs, no. 25, Jan. 1999, pp. 140–48. Epmc, doi:10.1093/oxfordjournals.jncimonographs.a024190.
Rimer BK, Glassman B. Is there a use for tailored print communications in cancer risk communication? Journal of the National Cancer Institute Monographs. 1999 Jan;(25):140–148.
Journal cover image

Published In

Journal of the National Cancer Institute. Monographs

DOI

EISSN

1745-6614

ISSN

1052-6773

Publication Date

January 1999

Issue

25

Start / End Page

140 / 148

Related Subject Headings

  • Teaching Materials
  • Risk Factors
  • Risk Assessment
  • Oncology & Carcinogenesis
  • Neoplasms
  • Humans
  • Health Promotion
  • Communication
  • 3211 Oncology and carcinogenesis
  • 1112 Oncology and Carcinogenesis