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JM as a Marketplace of Ideas

Publication ,  Journal Article
Moorman, C; van Heerde, HJ; Moreau, CP; Palmatier, RW
Published in: Journal of Marketing
January 1, 2019

Duke Scholars

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Published In

Journal of Marketing

DOI

EISSN

1547-7185

ISSN

0022-2429

Publication Date

January 1, 2019

Volume

83

Issue

1

Start / End Page

1 / 7

Related Subject Headings

  • Marketing
  • 3507 Strategy, management and organisational behaviour
  • 3506 Marketing
  • 1506 Tourism
  • 1505 Marketing
 

Citation

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Moorman, C., van Heerde, H. J., Moreau, C. P., & Palmatier, R. W. (2019). JM as a Marketplace of Ideas. Journal of Marketing, 83(1), 1–7. https://doi.org/10.1177/0022242918818404
Moorman, C., H. J. van Heerde, C. P. Moreau, and R. W. Palmatier. “JM as a Marketplace of Ideas.” Journal of Marketing 83, no. 1 (January 1, 2019): 1–7. https://doi.org/10.1177/0022242918818404.
Moorman C, van Heerde HJ, Moreau CP, Palmatier RW. JM as a Marketplace of Ideas. Journal of Marketing. 2019 Jan 1;83(1):1–7.
Moorman, C., et al. “JM as a Marketplace of Ideas.” Journal of Marketing, vol. 83, no. 1, Jan. 2019, pp. 1–7. Scopus, doi:10.1177/0022242918818404.
Moorman C, van Heerde HJ, Moreau CP, Palmatier RW. JM as a Marketplace of Ideas. Journal of Marketing. 2019 Jan 1;83(1):1–7.

Published In

Journal of Marketing

DOI

EISSN

1547-7185

ISSN

0022-2429

Publication Date

January 1, 2019

Volume

83

Issue

1

Start / End Page

1 / 7

Related Subject Headings

  • Marketing
  • 3507 Strategy, management and organisational behaviour
  • 3506 Marketing
  • 1506 Tourism
  • 1505 Marketing