The effects of research design and incentives upon response rates to questionnaires
Publication
, Journal Article
Yu, JH; Cooper, HM
Published in: Journal of Marketing Research
1983
Duke Scholars
Published In
Journal of Marketing Research
Publication Date
1983
Volume
20
Start / End Page
36 / 44
Related Subject Headings
- Marketing
- 1505 Marketing
Citation
APA
Chicago
ICMJE
MLA
NLM
Yu, J. H., & Cooper, H. M. (1983). The effects of research design and incentives upon response rates to questionnaires. Journal of Marketing Research, 20, 36–44.
Yu, J. H., and H. M. Cooper. “The effects of research design and incentives upon response rates to questionnaires.” Journal of Marketing Research 20 (1983): 36–44.
Yu JH, Cooper HM. The effects of research design and incentives upon response rates to questionnaires. Journal of Marketing Research. 1983;20:36–44.
Yu, J. H., and H. M. Cooper. “The effects of research design and incentives upon response rates to questionnaires.” Journal of Marketing Research, vol. 20, 1983, pp. 36–44.
Yu JH, Cooper HM. The effects of research design and incentives upon response rates to questionnaires. Journal of Marketing Research. 1983;20:36–44.
Published In
Journal of Marketing Research
Publication Date
1983
Volume
20
Start / End Page
36 / 44
Related Subject Headings
- Marketing
- 1505 Marketing