Improving the value of conjoint simulations adding variability to choice models can help shine a light on market behavior
Publication
, Journal Article
Orme, B; Huber, J
Published in: Marketing Research
December 1, 2000
Duke Scholars
Published In
Marketing Research
ISSN
1040-8460
Publication Date
December 1, 2000
Volume
12
Issue
4
Start / End Page
12 / 20
Citation
APA
Chicago
ICMJE
MLA
NLM
Orme, B., & Huber, J. (2000). Improving the value of conjoint simulations adding variability to choice models can help shine a light on market behavior. Marketing Research, 12(4), 12–20.
Orme, B., and J. Huber. “Improving the value of conjoint simulations adding variability to choice models can help shine a light on market behavior.” Marketing Research 12, no. 4 (December 1, 2000): 12–20.
Orme B, Huber J. Improving the value of conjoint simulations adding variability to choice models can help shine a light on market behavior. Marketing Research. 2000 Dec 1;12(4):12–20.
Orme, B., and J. Huber. “Improving the value of conjoint simulations adding variability to choice models can help shine a light on market behavior.” Marketing Research, vol. 12, no. 4, Dec. 2000, pp. 12–20.
Orme B, Huber J. Improving the value of conjoint simulations adding variability to choice models can help shine a light on market behavior. Marketing Research. 2000 Dec 1;12(4):12–20.
Published In
Marketing Research
ISSN
1040-8460
Publication Date
December 1, 2000
Volume
12
Issue
4
Start / End Page
12 / 20