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The 'Google effect' in the FCC's 700 MHz auction

Publication ,  Journal Article
Brusco, S; Lopomo, G; Marx, LM
Published in: Information Economics and Policy
June 1, 2009

We describe and interpret bidding behavior in FCC Auction 73 for the C-block licenses. These licenses were initially offered subject to an open platform restriction, which was highly valued by firms such as Google. Google entered bids until its bids reached the C-block reserve price, thereby ensuring that the open platform restriction would be applied to the licenses. Later in the auction, other bidders outbid Google, so Google was able to trigger the open platform restriction without having to purchase any of the licenses. © 2009 Elsevier B.V. All rights reserved.

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Published In

Information Economics and Policy

DOI

ISSN

0167-6245

Publication Date

June 1, 2009

Volume

21

Issue

2

Start / End Page

101 / 114

Related Subject Headings

  • Economics
  • 4407 Policy and administration
  • 3801 Applied economics
  • 1605 Policy and Administration
  • 0807 Library and Information Studies
  • 0806 Information Systems
 

Citation

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Brusco, S., Lopomo, G., & Marx, L. M. (2009). The 'Google effect' in the FCC's 700 MHz auction. Information Economics and Policy, 21(2), 101–114. https://doi.org/10.1016/j.infoecopol.2009.03.001
Brusco, S., G. Lopomo, and L. M. Marx. “The 'Google effect' in the FCC's 700 MHz auction.” Information Economics and Policy 21, no. 2 (June 1, 2009): 101–14. https://doi.org/10.1016/j.infoecopol.2009.03.001.
Brusco S, Lopomo G, Marx LM. The 'Google effect' in the FCC's 700 MHz auction. Information Economics and Policy. 2009 Jun 1;21(2):101–14.
Brusco, S., et al. “The 'Google effect' in the FCC's 700 MHz auction.” Information Economics and Policy, vol. 21, no. 2, June 2009, pp. 101–14. Scopus, doi:10.1016/j.infoecopol.2009.03.001.
Brusco S, Lopomo G, Marx LM. The 'Google effect' in the FCC's 700 MHz auction. Information Economics and Policy. 2009 Jun 1;21(2):101–114.
Journal cover image

Published In

Information Economics and Policy

DOI

ISSN

0167-6245

Publication Date

June 1, 2009

Volume

21

Issue

2

Start / End Page

101 / 114

Related Subject Headings

  • Economics
  • 4407 Policy and administration
  • 3801 Applied economics
  • 1605 Policy and Administration
  • 0807 Library and Information Studies
  • 0806 Information Systems