Effects of Consumer Expectations on Information Processing in Selling Encounters
Publication
, Journal Article
Sujan, M; Bettman, JR; Sujan, H
Published in: Journal of Marketing Research
November 1986
Duke Scholars
Published In
Journal of Marketing Research
DOI
ISSN
0022-2437
Publication Date
November 1986
Volume
23
Issue
4
Start / End Page
346 / 346
Publisher
JSTOR
Related Subject Headings
- Marketing
- 3506 Marketing
- 1505 Marketing
Citation
APA
Chicago
ICMJE
MLA
NLM
Sujan, M., Bettman, J. R., & Sujan, H. (1986). Effects of Consumer Expectations on Information Processing in Selling Encounters. Journal of Marketing Research, 23(4), 346–346. https://doi.org/10.2307/3151810
Sujan, Mita, James R. Bettman, and Harish Sujan. “Effects of Consumer Expectations on Information Processing in Selling Encounters.” Journal of Marketing Research 23, no. 4 (November 1986): 346–346. https://doi.org/10.2307/3151810.
Sujan M, Bettman JR, Sujan H. Effects of Consumer Expectations on Information Processing in Selling Encounters. Journal of Marketing Research. 1986 Nov;23(4):346–346.
Sujan, Mita, et al. “Effects of Consumer Expectations on Information Processing in Selling Encounters.” Journal of Marketing Research, vol. 23, no. 4, JSTOR, Nov. 1986, pp. 346–346. Crossref, doi:10.2307/3151810.
Sujan M, Bettman JR, Sujan H. Effects of Consumer Expectations on Information Processing in Selling Encounters. Journal of Marketing Research. JSTOR; 1986 Nov;23(4):346–346.
Published In
Journal of Marketing Research
DOI
ISSN
0022-2437
Publication Date
November 1986
Volume
23
Issue
4
Start / End Page
346 / 346
Publisher
JSTOR
Related Subject Headings
- Marketing
- 3506 Marketing
- 1505 Marketing