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Communicating Quantitative Benefit and Risk Summaries in Promotional Labeling or Print Advertising: A Literature Review

Publication ,  Journal Article
West, SL; Squiers, L; McCormack, L; Southwell, BG; Brouwer, ES; Boudewyns, V; Sullivan, H; O'Donoghue, A
Published in: PHARMACOEPIDEMIOLOGY AND DRUG SAFETY
August 1, 2012

Duke Scholars

Published In

PHARMACOEPIDEMIOLOGY AND DRUG SAFETY

ISSN

1053-8569

Publication Date

August 1, 2012

Volume

21

Start / End Page

220 / 220

Publisher

WILEY PERIODICALS, INC

Related Subject Headings

  • Pharmacology & Pharmacy
  • 4202 Epidemiology
  • 3214 Pharmacology and pharmaceutical sciences
  • 1117 Public Health and Health Services
  • 1115 Pharmacology and Pharmaceutical Sciences
 

Citation

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West, S. L., Squiers, L., McCormack, L., Southwell, B. G., Brouwer, E. S., Boudewyns, V., … O’Donoghue, A. (2012). Communicating Quantitative Benefit and Risk Summaries in Promotional Labeling or Print Advertising: A Literature Review. PHARMACOEPIDEMIOLOGY AND DRUG SAFETY, 21, 220–220.
West, Suzanne L., Linda Squiers, Lauren McCormack, Brian G. Southwell, Emily S. Brouwer, Vanessa Boudewyns, Helen Sullivan, and Amie O’Donoghue. “Communicating Quantitative Benefit and Risk Summaries in Promotional Labeling or Print Advertising: A Literature Review.” PHARMACOEPIDEMIOLOGY AND DRUG SAFETY 21 (August 1, 2012): 220–220.
West SL, Squiers L, McCormack L, Southwell BG, Brouwer ES, Boudewyns V, et al. Communicating Quantitative Benefit and Risk Summaries in Promotional Labeling or Print Advertising: A Literature Review. PHARMACOEPIDEMIOLOGY AND DRUG SAFETY. 2012 Aug 1;21:220–220.
West, Suzanne L., et al. “Communicating Quantitative Benefit and Risk Summaries in Promotional Labeling or Print Advertising: A Literature Review.” PHARMACOEPIDEMIOLOGY AND DRUG SAFETY, vol. 21, WILEY PERIODICALS, INC, Aug. 2012, pp. 220–220.
West SL, Squiers L, McCormack L, Southwell BG, Brouwer ES, Boudewyns V, Sullivan H, O’Donoghue A. Communicating Quantitative Benefit and Risk Summaries in Promotional Labeling or Print Advertising: A Literature Review. PHARMACOEPIDEMIOLOGY AND DRUG SAFETY. WILEY PERIODICALS, INC; 2012 Aug 1;21:220–220.
Journal cover image

Published In

PHARMACOEPIDEMIOLOGY AND DRUG SAFETY

ISSN

1053-8569

Publication Date

August 1, 2012

Volume

21

Start / End Page

220 / 220

Publisher

WILEY PERIODICALS, INC

Related Subject Headings

  • Pharmacology & Pharmacy
  • 4202 Epidemiology
  • 3214 Pharmacology and pharmaceutical sciences
  • 1117 Public Health and Health Services
  • 1115 Pharmacology and Pharmaceutical Sciences