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Ralph L. Keeney

Research Professor Emeritus
Fuqua School of Business
Box 90120, Durham, NC 27708-0120
W322 Fuqua Sch of Bus, Durham, NC 27708

Scholarly Works - Book sections


A value model for evaluating homeland security decisions

Book section · January 1, 2017 Introduction In 2007, Michael Chertoff, then secretary of the U.S. Department of Homeland Security (DHS), characterized the task of the Department as follows: We have to identify and prioritize the risks – understanding the threat, the vulnerability and th ... Full text Cite

Value-Driven Expert Systems for Decision Support

Book section · December 6, 2012 This volume is an outgrowth of a NATO Advanced Research Workshop on "Expert Judgment and Expert Systems," held in Porto, Portugal, August 1986. ... Cite

The Analysis of Risks of Fatalities

Book section · December 6, 2012 The job of regulators or legislators will be greatly facilitated if they are provided with criteria to guide the evaluation of alternatives. What Principles Should Govern Federal Reliance on Alternatives to Regulation for Managing Risk? Within the  ... Cite

Quantifying Corporate Preferences for Policy Analysis

Book section · June 2011 As modern MCDM started to emerge about 50 years ago, it is now a good time to take stock of developments. This book aims to present an informal, nontechnical history of MCDM, supplemented with many pictures. ... Cite

Thinking Clearly about Policy Decisions

Book section · January 1, 2010 The authors explore how discoveries in decision sciences will enhance traditional ideas about economics and challenges the conventional wisdom about how to make the right decisions in an emerging new era, in a book that includes informative ... ... Cite

Altruistic Utility Functions for Joint Decisions

Book section · February 11, 2009 This volume serves the multiple purposes of honoring Peter Fishburn's contributions, providing both expository and new papers from leading figures in each of the areas of Fishburn's research, and putting into one volume a wide variety of ... ... Cite

Developing Objectives and Attributes

Book section · July 23, 2007 This book reviews and extends the material typically presented in introductory texts. Not a single book covers the broad scope of decision analysis at this advanced level. ... Cite

Practical Value Models

Book section · July 23, 2007 This book reviews and extends the material typically presented in introductory texts. Not a single book covers the broad scope of decision analysis at this advanced level. ... Cite

Practical value models

Book section · January 1, 2007 Many complex decision problems require value judgments, and it is often useful to build formal models of these value judgments. Several models and assessment procedures exist for this task ranging from simple rating and weighting techniques to sophisticate ... Full text Cite

Developing objectives and attributes

Book section · January 1, 2007 The fundamental objectives of any decision problem should define why the decision maker is interested in that decision. However, listing a complete set of the fundamental objectives for a decision is not a simple task. It requires creativity, time, some ha ... Full text Cite

Improving Lender Offers Using Consumer Preferences

Book section · 2004 This unique collection of recent papers, with comments by experts in the field, provides excellent coverage of recent developments, advances and sims in credit scoring. ... Cite

Even Swaps: A Rational Method for Making Trade-offs

Book section · May 26, 2000 A variety of techniques have been proposed for solving multiple criteria decision-making problems. The emphasis and style of the different techniques largely reflect the fields of expertise of their developers. ... Cite

Public Values and Public Policy

Book section · February 28, 1999 Second, Ward laid the groundwork for sound normative systems by noticing which tasks humans can do well and which tasks computers should perform. This volume, organized into five parts, reflects those accomplishments and more. ... Cite

Value-Focused Thinking

Book section · July 27, 1998 With over 200 contributing authors, The Technology Management Handbook informs and assists the more than 1.5 million engineering managers in the practice of technical management. ... Cite

Valuing Billions of Dollars

Book section · 1996 Experts in economics, psychology, statistics, and decision theory explore the question of how to make wise choices that improve the welfare of individuals and society ... Cite

On the Foundations of Prescriptive Decision Analysis

Book section · October 31, 1992 The next section of the book looks at the relation between gneralized utility theories and the data they are intended to explain. A final section contains an evaluative discussion that weaves the themes of the book together. ... Cite

Structuring and Analyzing Values for Multiple-Issue Negotiations

Book section · 1991 The book has been carefully designed and edited to provide a challenging but accessible source of guidance and understanding for readers familiar with introductory theory who wish to deepen their knowledge and to grasp ideas that relate ... ... Cite

Decision Analysis

Book section · 1978 Cite

Selecting Nuclear Power Plant Sites in the Pacific Northwest Using Decision Analysis

Book section · 1977 Multicriterion decision problems; Partial preference analysis and decision-aid: the fuzzy outranking relation concepts; A research project on multicriterion decision making; Use of vector optimization in multiobjective decision making; ... ... Cite

Use of Decision Analysis for Airport Development for Mexico City

Book section · January 1972 This book presents leading recent studies on the application of formal modeling for improved delivery of public services. ... Cite

A Rational Approach for Government Decisions Concerning Air Pollution

Book section · January 1972 This book presents leading recent studies on the application of formal modeling for improved delivery of public services. ... Cite

A Critique of Formal Analysis in Public Decision Making

Book section · January 1972 This book presents leading recent studies on the application of formal modeling for improved delivery of public services. ... Cite