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Tanya L. Chartrand

Roy J. Bostock Marketing Distinguished Professor
Fuqua School of Business
Box 90120, 134 Towerview Drive, Durham, NC 27708-0120
Room A304, Magat Academic Center, Durham, NC 27708

Scholarly Works - Book sections


The Benefits—and Costs—of Behavioral Mimicry: Applications in Marketing, Sales, and Therapy

Book section · January 1, 2024 Previous research on the so-called Chameleon effect and other studies on more general mimicry indicate that mimicking another person’s gestures, mannerisms, and speech (whether intentionally or not) leads to several profound social consequences without awa ... Full text Cite

Beyond the Perception-Behavior Link: The Ubiquitous Utility and Motivational Moderators of Nonconscious Mimicry

Book section · March 22, 2012 Perception and behavior are inextricably intertwined such that people automatically behave as they perceive. This "perception-behavior link" refers to the unintentional, nonconscious effects of social perception on social behavior. The perception of observ ... Full text Cite

Subliminal Suggestion

Book section · 2008 Cite

Mimicry

Book section · 2007 Cite

Priming

Book section · 2004 Cite