Search Committee Report: Marketing Science— A Strong Franchise with a Bright Future

Published

Journal Article

Full Text

Duke Authors

Cited Authors

  • Hauser, JR; Carr, S; Kahn, B; Hess, J; Staelin, R

Published Date

  • February 2002

Published In

Volume / Issue

  • 21 / 1

Start / End Page

  • iii - iv

Published By

Electronic International Standard Serial Number (EISSN)

  • 1526-548X

International Standard Serial Number (ISSN)

  • 0732-2399

Digital Object Identifier (DOI)

  • 10.1287/mksc.21.1.0.157

Language

  • en