Effects of Consumer Expectations on Information Processing in Selling Encounters

Journal Article

Full Text

Duke Authors

Cited Authors

  • Sujan, M; Bettman, JR; Sujan, H

Published Date

  • November 1986

Published In

Volume / Issue

  • 23 / 4

Start / End Page

  • 346 - 346

Published By

International Standard Serial Number (ISSN)

  • 0022-2437

Digital Object Identifier (DOI)

  • 10.2307/3151810