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Gregory Russell Samanez-Larkin

Professor of Psychology and Neuroscience
Psychology & Neuroscience
LSRC, Box 90999, Durham, NC 27708
LSRC, Box 90999, Durham, NC 27708

Overview


Research in our lab examines how motivation, emotion, and cognition influence decision making and health behavior across the life span. Our research is at the intersection of a number of subfields within psychology, neuroscience, and economics including human development, affective science, cognitive neuroscience, behavioral economics, and consumer finance. We use a combination of behavioral and neuroimaging techniques ranging from detailed measurement of functional brain activity (fMRI) and neuroreceptors (PET) in the laboratory to experience sampling measures of experience and behavior in everyday life, wearable measures physical activity and sleep, and real-world measures of financial management. The goal of our translational research is to make discoveries using the tools of basic science that could inform the development of interventions, products, or services that would enhance health and well being across the life span.

In the classroom, I teach quantitative research methods and statistics, applications of neuroscience research for everyday life, and evidence-based course design in higher education.

Office Hours


Office hours (W2:30-3:30) and FLUNCH (T/W 12-1:30) requests bookable here.

Current Duke Appointments & Affiliations


Professor of Psychology and Neuroscience · 2024 - Present Psychology & Neuroscience, Trinity College of Arts & Sciences
Professor of Business Administration in the Fuqua School of Business · 2026 - Present Fuqua School of Business
Member of the Center for Cognitive Neuroscience · 2017 - Present Center for Cognitive Neuroscience, Duke Institute for Brain Sciences
Faculty Network Member of the Duke Institute for Brain Sciences · 2017 - Present Duke Institute for Brain Sciences, University Institutes and Centers

Recent News Items


Published August 20, 2024
Trinity’s New Undergraduate Curriculum to Focus on Values
Published January 30, 2024
A Kind Rejection Letter Gets High Grades
Published August 24, 2022
Meet the QuadEx Faculty Fellows

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Recent Scholarly Works


How should Moral Motivation be Represented? The Motivation of Moral Action (MoMA)

Preprint · September 16, 2026 Moral psychology has mostly asked which motives drive moral action, and rarely how moral motivation should be represented once several are active at once. Most theories represent it as a single dominant motive or as one continuum from bad to good. Both ... Full text Cite

Investigating the relationship between affective valence and reinforcement learning

Preprint · August 8, 2026 Affective valence and reinforcement learning (RL) are increasingly recognized to be closely connected, yet the exact nature of their relationship remains unclear. Here, we investigated how RL-related computations contribute to affective valence, and how ... Full text Cite

Investigating the relationship between affective valence and reinforcement learning.

Journal article iScience · August 2026 Affective valence and reinforcement learning (RL) are increasingly recognized to be closely connected, yet the exact nature of their relationship remains unclear. Here, we investigated how RL-related computations contribute to affective valence, and how af ... Full text Cite
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Recent Grants


Duke/UNC ADAR Program

Inst. Training Prgm or CMECo Investigator · Awarded by National Institutes of Health · 2024 - 2029

The Impact Neuroscience Program: an Inclusive Multi-Dimensional Program to Advance Career Training (R25)

Inst. Training Prgm or CMEPrincipal Investigator · Awarded by National Institute of Mental Health · 2023 - 2028

Increasing Household Financial Slack TO 2

Public ServiceCo-Principal Investigator · Awarded by Credit Human Federal Credit Union · 2025 - 2027

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Education


Stanford University · 2010 Ph.D.
Stanford University · 2008 M.A.