John W. Payne
Joseph J. Ruvane, Jr. Professor of Business Administration in Fuqua School of Business
John W. Payne is the Joseph J. Ruvane Professor of Business Administration at the Fuqua School of Business, Duke University. He also has appointments as a Professor of Psychology and Neuroscience and as a Professor of Law at Duke University.
His education includes a B.A. 1969, M.A. 1972, Ph.D. 1973 in Psychology from the University of California, Irvine. He held a position as a postdoctoral fellow in Cognitive Psychology at Carnegie-Mellon University, 1973-74.
Professor Payne’s research deals with how people make decisions, and how decision making might be improved. His particular subfield of interest is decision making under risk. He has authored or edited four books, including The Adaptive Decision Maker, and more than a 100 additional journal articles and book chapters.
He teaches courses on management and decision making.
Among his honors, Professor Payne has been elected President of the Judgment and Decision Society. He has won the Leo Melamed Prize for scholarship at the University of Chicago, for the most significant research by business school faculty. He was awarded the first JCR award for long-term contribution to consumer research He has been selected as a Fellow, American Psychological Association, 2007, and a Fellow, American Psychological Society, 1995.
His education includes a B.A. 1969, M.A. 1972, Ph.D. 1973 in Psychology from the University of California, Irvine. He held a position as a postdoctoral fellow in Cognitive Psychology at Carnegie-Mellon University, 1973-74.
Professor Payne’s research deals with how people make decisions, and how decision making might be improved. His particular subfield of interest is decision making under risk. He has authored or edited four books, including The Adaptive Decision Maker, and more than a 100 additional journal articles and book chapters.
He teaches courses on management and decision making.
Among his honors, Professor Payne has been elected President of the Judgment and Decision Society. He has won the Leo Melamed Prize for scholarship at the University of Chicago, for the most significant research by business school faculty. He was awarded the first JCR award for long-term contribution to consumer research He has been selected as a Fellow, American Psychological Association, 2007, and a Fellow, American Psychological Society, 1995.
Current Appointments & Affiliations
- Joseph J. Ruvane, Jr. Professor of Business Administration in Fuqua School of Business, Fuqua School of Business, Duke University 1992
- Professor of Business Administration, Fuqua School of Business, Duke University 1983
- Professor in the Department of Psychology and Neuroscience, Psychology and Neuroscience, Trinity College of Arts & Sciences 1999
- Faculty Network Member of the Duke Institute for Brain Sciences, Duke Institute for Brain Sciences, University Institutes and Centers 2008
Contact Information
- Box 90120, Durham, NC 27708-0120
- Fuqua Sch Of Bus, Durham, NC 27708
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jpayne@duke.edu
(919) 660-7850
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Fuqua Faculty Profile
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Professional Page
- Background
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Education, Training, & Certifications
- Ph.D., University of California at Irvine 1973
- M.A., University of California at Irvine 1972
- B.A., University of California at Irvine 1969
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Duke Appointment History
- Professor of Law, Duke Law School, Duke University 2007 - 2013
- Deputy Dean, Fuqua School of Business, Duke University 2000 - 2006
- Professor of Psychology: Social and Health Sciences, Psychology and Neuroscience, Trinity College of Arts & Sciences 2000 - 2006
- Professor of Psychological and Brain Sciences, Duke Institute for Brain Sciences, University Institutes and Centers 2001 - 2006
- Senior Associate Dean for Faculty and Research, Fuqua School of Business, Duke University 1999 - 2002
- Professor, Psychology and Neuroscience, Trinity College of Arts & Sciences 1991 - 2000
- Professor of Psychology: Experimental, Psychology and Neuroscience, Trinity College of Arts & Sciences 1990 - 1999
- Research Professor, Statistical Science, Trinity College of Arts & Sciences 1990 - 1991
- Lecturer, Psychology and Neuroscience, Trinity College of Arts & Sciences 1981 - 1987
- Associate Professor with Tenure, Fuqua School of Business, Duke University 1977 - 1983
- Recognition
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In the News
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MAR 28, 2016 Wall Street Journal -
JUN 13, 2013
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- Research
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Selected Grants
- From Phenotype to Mechanism: Mapping the Pathways underlying Risky Choice awarded by National Institutes of Health 2009 - 2011
- (95-0851) Verbal Protocol Analysis of Cost Valuation Responses awarded by Environmental Protection Agency 1995 - 1997
- (95-0721) Task Stress and Decision Behavior awarded by National Science Foundation 1994 - 1997
- (96-0880) Task Stress and Decision Behavior awarded by National Science Foundation 1994 - 1997
- (94-0046) Task Stress and Decision Behavior awarded by National Science Foundation 1994 - 1996
- (87-0276) Adaptive Strategies for Decisions awarded by Office of Naval Research 1979 - 1990
- (89-0180) Adaptive Stragtegies for Decisions awarded by Office of Naval Research 1979 - 1989
- Publications & Artistic Works
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Selected Publications
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Books
- Payne, JW, Sunstein, CR, Hastie, R, Schkade, DA, and Vicusi, WK. Punitive Damages: How Juries Decide. University of Chicago Press, 2002.
- Luce, MF, Bettman, JR, and Payne, JW. Tradeoff Difficulty: Determinants and Consequences for Consumer Decisions. 2001. (Monograph)
- Payne, JW, Bettman, JR, and Johnson, EJ. The Adaptive Decision Maker. Cambridge University Press, May 28, 1993.
- Payne, JW. Cognition and Social Behavior. Hillsdale, NJ: Erlbaum, 1976.
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Book Sections
- Soll, JB, Milkman, KL, and Payne, JW. "A User's Guide to Debiasing." June 17, 2014.
- Venkatraman, V, Payne, JW, and Huettel, SA. "Neuroeconomics of risky decisions: From variables to strategies." In Decision Making, Affect, and Learning: Attention and Performance XXIII. May 1, 2011. Full Text
- Payne, JW, and Venkatraman, V. "Opening the Blackbox: Process Tracing in Decision Research." In Handbook of Process Tracing Methods in Decision Making, edited by M Shulte-Mecklenbeck, A Kuhberger, and R Ranyard. 2011.
- Luce, MF, Bettman, JR, and Payne, JW. "Consumer Decision Making: A Choice Goals Approach." In Handbook of Consumer Psychology, edited by C Haugtvedt, P Herr, and F Kardes. 2008.
- Bettman, JR, and Payne, JW. "Walking with the Scarecrow: The Information-Processing Approach to Decision Research." In Blackwell Handbook of Judgment and Decision Making, edited by D Koehler and N Harvey, 110-132. 2004.
- Bettman, JR, and Payne, JW. "The Emotional Nature of Decision Trade-Offs." In The Encyclopedia of Cognitive Silence, edited by L Nadel, 500-504. Nature Publishing Group, 2002.
- Payne, JW, and Bettman, JR. "Choice selection." In Encyclopedia of Cognitive Science, edited by L Nadel. Nature Publishing Group, 2002.
- Payne, JW, Luce, MF, and Bettman, JR. "The Emotional Nature of Decision Trade-offs." In Wharton on Making Decisions, 17-35. Wiley, March 28, 2001. (Chapter)
- Bettman, JR, and Payne, JW. "Preferential Choice and Adaptive Strategy Use." In Bounded Rationality: The Adaptive Toolbox, edited by G Gigerenzer and R Selten, 113-114. MIT Press, 1999.
- Payne, JW, Bettman, JR, and Luce, MF. "Behavioral Decision Research: An Overview." In Measurement, Judgment, and Decision Making, 303-359. Elsevier, 1998. (Chapter)
- Payne, JW. "The Scarecrow's search: A cognitive psychologist's perspective on organizational decision making." In Organizational Decision Making, edited by Z Shapira, 353-374. New York: Cambridge University Press, 1996.
- Bettman, JR, Payne, JW, and Johnson, EJ. "The Use of Multiple Strategies in Judgment and Choice." In Individual and Group Decision Making, edited by NJ Castellan, 19-39. Lawrence Erlbaum Associates, 1993.
- Bettman, JR, Johnson, EJ, and Payne, JW. "Consumer Decision Making." In Handbook of Consumer Behavior, edited by TS Robertson and HH Kassarjian, 50-54. Prentice Hall, 1991.
- Payne, JW, and Carroll, JS. "An information processing approach to two-party negotiations." In Research on Negotiations and Organizations, edited by M Bazerman, B Sheppard, and R Lewicki. Greenwich, Conn: JAI Press, 1991.
- Bettman, JR, Payne, JW, and Johnson, EJ. "The Adaptive Decision Maker: Effort and Accuracy in Choice." In Insights in Decision Making: A Tribute to Hillel J.Einhorn, 129-153. University of Chicago Press, 1990.
- Payne, JW. "Rationality in decision making: A commentary." In Organization and Decision Theory, edited by I Horowitz, 165-170. Kluwer-Nijhoff, 1990.
- Payne, JW, and Johnson, EJ. "The decision to commit a crime: An information processing analysis." In The Reasoning Criminal: Rational Choice Perspectives of Offending, edited by D Cornish and R Clark, 170-185. New York: Springer-Verlag, 1986.
- Payne, JW. "Psychology of risky decisions." In Behavioral Decision Making, edited by G Wright. London: Plenum, 1985.
- Payne, JW. "Applications of information processing and decision theories: A discussion." In New Directions in Decision Making: An Interdisciplinary Approach to the Study of Organization, edited by GR Ungson and DN Braunstein. Boston: Kent, 1982.
- Payne, JW, Crum, R, and Laughhunn, D. "Risk preference: Empirical evidence and its implications for capital budgeting." In Financing Issues in Corporate Project Selection, edited by GJ Dekinderen and R Crum. Nyenrode Studies in Business, 1980.
- Payne, JW. "Information processing theory: Some concepts and methods applied to decision research." In Cognitive processes in choice and decision behavior. Hillsdale, NJ: Lawrence Erlbaum Associates, 1980.
- Payne, JW, and Carroll, JS. "Judgments about crime and the criminal: A model and a method for investigating parole decisions." In Perspectives in law and psychology. Volume I: The criminal justice system, edited by BD Sales. New York: Plenum, 1977.
- Payne, JW, and Carroll, JS. "The psychology of the parole decision process." In Cognition and social behavior. Lawrence Erlbaum Associates, 1976.
- Payne, JW. "Heuristic search processes in decision making." In Advances in Consumer Research, Vol. 3. 1976.
- Bettman, JR, Johnson, EJ, and Payne, JW. "Adapting to Time Constraints." In Time Pressure and Stress in Human Judgment and Decision Making, edited by J Maule and O Svenson, 103-116. Plenum.
- Luce, MF, Bettman, J, and Payne, JW. "Minimizing Negative Emotion as a Decision Goal: Investigating Emotional Trade-off Difficulty." In The Why of Consumption, edited by Huffman, Mick, and Ratneshwar..
- Luce, MF, Payne, JW, Bettman, JR, and Johnson, EW. "An Information Processing Perspective on Choice." In Decision Making from a Cognitive Perspective: Psychology of Learning and Motivation, edited by JR Busemeyer, R Hastie, and DL Medin, 137-175. Academic Press.
- Luce, MF, Payne, JW, and Bettman, JR. "The Impact of Emotional Trade-Off Difficulty on Decision Behavior (In preparation)." In Conflict and Tradeoffs in Decision Making: Essays in Honor of Jane Beattie, edited by G Loomes and J Baron..
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Journal Articles
- Atlas, SA, Johnson, EJ, and Payne, JW. "Time Preferences and Mortgage Choice." Journal of Marketing Research 54, no. 3 (June 2017): 415-429. Full Text
- Shu, SB, Zeithammer, R, and Payne, JW. "Consumer Preferences for Annuity Attributes: Beyond Net Present Value." Journal of Marketing Research 53, no. 2 (April 2016): 240-262. Full Text
- Kwak, Y, Payne, JW, Cohen, AL, and Huettel, SA. "The Rational Adolescent: Strategic Information Processing during Decision Making Revealed by Eye Tracking." Cognitive development 36 (October 2015): 20-30. Full Text Open Access Copy
- Soll, JB, Milkman, KL, and Payne, JW. "Outsmart Your Own Biases." HARVARD BUSINESS REVIEW 93, no. 5 (May 2015): 64-71. Link to Item
- Venkatraman, V, Payne, JW, and Huettel, SA. "An overall probability of winning heuristic for complex risky decisions: Choice and eye fixation evidence." Organizational Behavior and Human Decision Processes 125, no. 2 (November 2014): 73-87. Full Text
- Venkatraman, V, Payne, JW, and Huettel, SA. "An overall probability of winning heuristic for complex risky decisions: Choice and eye fixation evidence." Organizational Behavior and Human Decision Processes 125, no. 2 (November 1, 2014): 73-87. Full Text
- Huber, J, Payne, JW, and Puto, CP. "Let's Be Honest About the Attraction Effect." Journal of Marketing Research 51, no. 4 (August 2014): 520-525. Full Text
- Payne, JW, Sagara, N, Shu, SB, Appelt, KC, and Johnson, EJ. "Life expectancy as a constructed belief: Evidence of a live-to or die-by framing effect." Journal of Risk and Uncertainty 46, no. 1 (2013): 27-50. Full Text
- Simonson, I, Bettman, JR, Kramer, T, and Payne, JW. "Comparison selection: An approach to the study of consumer judgment and choice." Journal of Consumer Psychology 23, no. 1 (2013): 137-149. Full Text
- Simonson, I, Bettman, JR, Kramer, T, and Payne, JW. "Directions for judgment and decision making research based on comparison selection: Reply to Arkes, Johnson, and Kardes." Journal of Consumer Psychology 23, no. 1 (2013): 161-163. Full Text
- Johnson, EJ, Shu, SB, Dellaert, BGC, Fox, C, Goldstein, DG, Häubl, G, Larrick, RP, Payne, JW, Peters, E, Schkade, D, Wansink, B, and Weber, EU. "Beyond nudges: Tools of a choice architecture." Marketing Letters 23, no. 2 (June 2012): 487-504. Full Text
- Payne, JW, Sagara, N, Shu, SB, Appelt, KC, and Johnson, EJ. "Life expectancy as a constructed belief: Evidence of a live-to or die-by framing effect." Journal of Risk and Uncertainty (2012): 1-24. Full Text
- Venkatraman, V, Huettel, SA, Chuah, LYM, Payne, JW, and Chee, MWL. "Sleep deprivation biases the neural mechanisms underlying economic preferences." The Journal of Neuroscience : the Official Journal of the Society for Neuroscience 31, no. 10 (March 2011): 3712-3718. Full Text
- Venkatraman, V, Payne, JW, Bettman, JR, Luce, MF, and Huettel, SA. "Separate neural mechanisms underlie choices and strategic preferences in risky decision making." Neuron 62, no. 4 (May 28, 2009): 593-602. Full Text Link to Item
- Huettel, SA, and Payne, JW. "Integrating neural and decision sciences: Convergence and constraints." Journal of Marketing Research 46, no. 1 (2009): 14-17. Full Text
- Payne, JW, Samper, A, Bettman, JR, and Luce, MF. "Boundary conditions on unconscious thought in complex decision making." Psychological Science 19, no. 11 (November 2008): 1118-1123. Full Text
- Bettman, JR, Luce, MF, and Payne, JW. "Preference construction and preference stability: Putting the pillow to rest." Journal of Consumer Psychology 18, no. 3 (July 2008): 170-174. Full Text
- Payne, JW, and Bettman, JR. "Walking with the Scarecrow: The Information-Processing Approach to Decision Research." (January 14, 2008): 110-132. (Chapter) Full Text
- Amaldoss, W, Bettman, JR, and Payne, JW. "Biased but efficient: An investigation of coordination facilitated by asymmetric dominance." Marketing Science 27, no. 5 (2008): 903-921. Full Text
- Cavanaugh, LA, Bettman, JR, Luce, MF, and Payne, JW. "Appraising the Appraisal-Tendency Framework." Journal of Consumer Psychology 17, no. 3 (July 2007): 169-173. Full Text
- Cox, J, and Payne, J. "Mutual Fund Expense Disclosures: A Behavioral Perspective." Washington University Law Quarterly 83 (2005): 907-938. Link to Item
- Payne, JW. "It is whether you win or lose: The importance of the overall probabilities of winning or losing in risky choice." Journal of Risk and Uncertainty 30, no. 1 (2005): 5-19. Full Text
- Shiv, B, Britton, JAE, and Payne, JW. "Does elaboration increase or decrease the effectiveness of negatively versus positively framed messages?." Journal of Consumer Research 31, no. 1 (2004): 199-208. Full Text
- Luce, MF, Payne, JW, and Bettman, JR. "Coping with Unfavorable Attribute Values in Choice." Organ Behav Hum Decis Process 81, no. 2 (March 2000): 274-299. Full Text Link to Item
- Luce, MF, Bettman, JR, and Payne, JW. "Attribute Identities Matter: Subjective Perceptions of Attribute Characteristics." Marketing Letters 11, no. 2 (2000): 103-116.
- Payne, JW, Schkade, DA, Desvousges, WH, and Aultman, C. "Valuation of Multiple Environmental Programs." Journal of Risk and Uncertainty 21, no. 1 (2000): 95-115.
- Luce, MF, Payne, JW, and Bettman, JR. "Emotional Trade-Off Difficulty and Choice." Journal of Marketing Research 36, no. 2 (May 1999): 143-143. Full Text
- Hastie, R, Schakde, DA, and Payne, JW. "Juror judgments in civil cases: Hindsight effects on liability judgments for punative damages." Law and Human Behavior 23 (1999): 597-614. (Academic Article)
- Hastie, R, Schkade, DA, and Payne, JW. "Reply to Vidmar." Law and Human Behavior 23 (1999): 715-718. (Academic Article)
- Hastie, R, Schkade, DA, and Payne, JW. "Juror judgments in civil cases: Hindsight effects on judgments of liability for punitive damages." Law and Human Behavior 23, no. 5 (1999): 597-614. Full Text
- Hastie, R, Schkade, DA, and Payne, JW. "Juror judgments in civil cases: Effects of plaintiff's requests and plaintiff's identity on punitive damage awards." Law and Human Behavior 23, no. 4 (1999): 445-470. Full Text
- Payne, JW, Bettman, JR, and Schkade, DA. "Measuring Constructed Preferences: Towards a Building Code." Journal of Risk and Uncertainty 19, no. 1-3 (1999): 243-270.
- Bettman, J, Luce, M, and Payne, J. "Constructive Consumer Choice Processes." Journal of Consumer Research 25, no. 3 (December 1998): 187-217. Full Text
- Coupey, E, Irwin, JR, and Payne, JW. "Product category familiarity and preference construction." Journal of Consumer Research 24, no. 4 (1998): 459-468.
- Hastie, R, Schkade, DA, and Payne, JW. "A study of juror and jury judgments in civil cases: Deciding liability for punitive damages." Law and Human Behavior 22, no. 3 (1998): 287-314. Full Text
- Luce, MF, Bettman, JR, and Payne, JW. "Choice processing in emotionally difficult decisions." Journal of Experimental Psychology. Learning, Memory, and Cognition 23, no. 2 (March 1997): 384-405. Full Text
- Shiv, B, Edell, JA, and Payne, JW. "Factors affecting the impact of negatively and positively framed ad messages." Journal of Consumer Research 24, no. 3 (1997): 285-294.
- Payne, JW, Bettman, JR, and Luce, MF. "When time is money: Decision behavior under opportunity-cost time pressure." Organizational Behavior and Human Decision Processes 66, no. 2 (1996): 131-152. Full Text
- Bingham, G, Bishop, R, Brody, M, Bromley, D, Clark, ET, Cooper, W, Costanza, R, Hale, T, Hayden, G, Kellert, S, Norgaard, R, Norton, B, Payne, J, Russell, C, and Suter, G. "Issues in ecosystem valuation: improving information for decision making." Ecological Economics 14, no. 2 (August 1995): 73-90. Full Text
- Payne, JW, Bettman, JR, Johnson, EJ, and Luce, MF. "An Information Processing Perspective on Choice." Psychology of Learning and Motivation - Advances in Research and Theory 32, no. C (1995): 137-175. Full Text
- Payne, JW, Bettman, JR, and Johnson, EJ. "A Perspective on Using Computers to Monitor Information Acquisition." Advances in Consumer Research 22 (1995): 49-51.
- Smith, VK, Desvousges, WH, and Payne, JW. "Do risk information programs promote mitigating behavior?." Journal of Risk and Uncertainty 10, no. 3 (1995): 203-221. Full Text
- Payne, JW. "Thinking Aloud: Insights Into Information Processing." Psychological Science 5, no. 5 (September 1994): 241-248. Full Text
- PAYNE, JW, and BETTMAN, JR. "THE COSTS AND BENEFITS OF ALTERNATIVE MEASURES OF SEARCH BEHAVIOR - COMMENTS." JOURNAL OF BEHAVIORAL DECISION MAKING 7, no. 2 (June 1994): 119-122. Full Text Link to Item
- Schkade, DA, and Payne, JW. "How People Respond to Contingent Valuation Questions: A Verbal Protocol Analysis of Willingness to Pay for an Environmental Regulation." Journal of Environmental Economics and Management 26, no. 1 (1994): 88-109. Full Text
- Bettman, JR, Johnson, EJ, Luce, MF, and Payne, JW. "Correlation, Conflict, and Choice." Journal of Experimental Psychology: Learning, Memory, and Cognition 19, no. 4 (1993): 931-951.
- Payne, JW, Bettman, JR, Coupey, E, and Johnson, EJ. "A constructive process view of decision making: Multiple strategies in judgment and choice." Acta Psychologica 80, no. 1-3 (August 1992): 107-141. Full Text
- Payne, JW, Bettman, JR, and Johnson, EJ. "Behavioral Decision Research: A Constructive Processing Perspective." Annual Review of Psychology 43, no. 1 (January 1992): 87-131. Full Text
- Bettman, JR, Johnson, EJ, and Payne, JW. "A componential analysis of cognitive effort in choice." Organizational Behavior and Human Decision Processes 45, no. 1 (February 1990): 111-139. Full Text
- Creyer, EH, Bettman, JR, and Payne, JW. "The Impact of accuracy and effort feedback and goals on adaptive decision behavior." Journal of Behavioral Decision Making 3, no. 1 (January 1990): 1-16. Full Text
- Payne, JW, Johnson, EJ, Bettman, JR, and Coupey, E. "Understanding contingent choice: A computer simulation approach." IEEE Transactions on Systems, Man and Cybernetics 20, no. 2 (1990): 296-309. Full Text
- Simonson, I, Huber, J, and Payne, J. "The Relationship between Prior Brand Knowledge and Information Acquisition Order." Journal of Consumer Research 14, no. 4 (March 1988): 566-566. Full Text
- Johnson, EJ, Payne, JW, and Bettman, JR. "Information displays and preference reversals." Organizational Behavior and Human Decision Processes 42, no. 1 (1988): 1-21. Full Text
- Payne, JW, Bettman, JR, and Johnson, EJ. "Adaptive Strategy Selection in Decision Making." Journal of Experimental Psychology: Learning, Memory, and Cognition 14, no. 3 (1988): 534-552.
- BETTMAN, JR, PAYNE, JW, and STAELIN, R. "COGNITIVE CONSIDERATIONS IN DESIGNING EFFECTIVE LABELS FOR PRESENTING RISK INFORMATION." JOURNAL OF PUBLIC POLICY & MARKETING 5 (1986): 1-28. Link to Item
- Magat, WA, Payne, JW, and Brucato, PF. "How important is information format? An experimental study of home energy audit programs." Journal of Policy Analysis and Management 6, no. 1 (1986): 20-34. Full Text
- Johnson, EJ, and Payne, JW. "EFFORT AND ACCURACY IN CHOICE." Management Science 31, no. 4 (1985): 395-414.
- Payne, JW, Laughhunn, DJ, and Crum, R. "MULTIATTRIBUTE RISKY CHOICE BEHAVIOR: THE EDTING OF COMPLEX PROSPECTS." Management Science 30, no. 11 (1984): 1350-1361.
- Payne, JW, and Laughhunn, DJ. "The Impact of Sunk Outcomes on Risky Choice Behavior." INFOR 22 (1984): 151-181.
- LAUGHHUNN, DJ, CRUM, RL, and PAYNE, JW. "RISK ATTITUDES IN THE TELECOMMUNICATIONS INDUSTRY." BELL JOURNAL OF ECONOMICS 14, no. 2 (1983): 517-521. Full Text Link to Item
- Huber, J, Payne, JW, and Puto, C. "Adding Asymmetrically Dominated Alternatives: Violations of Regularity and the Similarity Hypothesis." Journal of Consumer Research 9, no. 1 (June 1982): 90-90. Full Text
- Payne, JW. "Contingent decision behavior." Psychological Bulletin 92, no. 2 (1982): 382-402. Full Text
- CRUM, RL, LAUGHHUNN, DJ, and PAYNE, JW. "RISK-SEEKING BEHAVIOR AND ITS IMPLICATIONS FOR FINANCIAL MODELS." FINANCIAL MANAGEMENT 10, no. 5 (1981): 20-27. Full Text Link to Item
- PAYNE, JW, LAUGHHUNN, DJ, and CRUM, R. "FURTHER TESTS OF ASPIRATION LEVEL EFFECTS IN RISKY CHOICE BEHAVIOR." MANAGEMENT SCIENCE 27, no. 8 (1981): 953-958. Full Text Link to Item
- Laughhunn, DJ, Payne, JW, and Crum, R. "MANAGERIAL RISK PREFERENCES FOR BELOW-TARGET RETURNS." Management Science 26, no. 12 (1980): 1238-1249.
- Payne, JW, Laughhunn, DJ, and Crum, R. "TRANSLATION OF GAMBLES AND ASPIRATION LEVEL EFFECTS IN RISKY CHOICE BEHAVIOR." Management Science 26, no. 10 (1980): 1039-1060.
- Payne, JW, Braunstein, ML, and Carroll, JS. "Exploring predecisional behavior: An alternative approach to decision research." Organizational Behavior and Human Performance 22, no. 1 (1978): 17-44. Full Text
- Payne, JW, and Braunstein, ML. "Risky choice: An examination of information acquisition behavior." Memory & Cognition 6, no. 5 (1978): 554-561. Full Text
- Carroll, JS, and Payne, JW. "Crime seriousness, recidivism risk, and causal attributions in judgments of prison term by students and experts." Journal of Applied Psychology 62, no. 5 (1977): 595-602. Full Text
- Payne, JW. "Task complexity and contingent processing in decision making: An information search and protocol analysis." Organizational Behavior and Human Performance 16, no. 2 (1976): 366-387. Full Text
- Payne, JW. "Relation of perceived risk to preferences among gambles." Journal of Experimental Psychology: Human Perception and Performance 1, no. 1 (1975): 86-94. Full Text
- Payne, JW. "Alternative approaches to decision making under risk: Moments versus risk dimensions." Psychological Bulletin 80, no. 6 (1973): 439-453. Full Text
- Payne, JW, and Braunstein, ML. "Preferences among gambles with equal underlying distributions." Journal of Experimental Psychology 87, no. 1 (1971): 13-18. Full Text
- Braunstein, ML, and Payne, JW. "Perspective and form ratio as determinants of relative slant judgments." Journal of Experimental Psychology 81, no. 3 (1969): 584-590. Full Text
- Braunstein, ML, and Payne, JW. "Perspective and the rotating trapezoid." Journal of the Optical Society of America 58, no. 3 (March 1968): 399-403. Full Text
- Coupey, E, Payne, JW, and Irwin, JR. "Product Familiarity and the Expression of Preferences." Journal of Consumer Research 24 (February 25, 1998).
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- Teaching & Mentoring
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Recent Courses
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