Skip to main content

Aleksandar Pekec

Peterjohn-Richards Distinguished Professor of Business Administration
Fuqua School of Business
Box 90120, Durham, NC 27708-0120
100 Fuqua Drive, Fuqua School of Business, Box 90120, Durham, NC 27708-0120

Overview


Saša Pekeč is the Peterjohn-Richards Distinguished Professor in the Decision Sciences Area at the Fuqua School of Business. Professor Pekeč research is interdisciplinary and revolves around decision-making in complex competitive environments. He is a founding board member of the INFORMS Section on Auctions and Market Design, and has published articles in Management Science, Operations Research, as well as in top academic journals in other fields such as economics, mathematics and psychology.  Professor Pekeč is teaching data-driven decision-making courses across Fuqua’s executive and daytime MBA programs.

Professor Pekeč’s consulting experience includes banking, internet, pharmaceutical, retail, and telecommunications industries. He serves on the Supervisory Board of Atlantic Grupa, one of the leading FMCG companies in SE Europe, and was a member of the Council of Economic Advisors to the President of Croatia from 2010 to 2015.

Current Appointments & Affiliations


Peterjohn-Richards Distinguished Professor of Business Administration · 2023 - Present Fuqua School of Business
Professor of Business Administration · 2019 - Present Fuqua School of Business

In the News


Published February 5, 2024
Why You Might Want to Be on Time for Your Next Ride
Published May 4, 2023
Duke Awards 44 Distinguished Professorships
Published August 1, 2022
Making Music Streaming More Fair for Artists

View All News

Recent Publications


A primal-dual approach to analyzing ATO systems

Journal Article Management Science · November 1, 2020 We study assemble-to-order (ATO) problems from the literature. ATO problems with general structure and integrality constraints are well known to be difficult to solve, and we provide new insight into these issues by establishing worst-case approximation gu ... Full text Cite

Managing Innovation Spillover in Outsourcing

Journal Article Production and Operations Management · October 1, 2020 When an innovator outsources the manufacturing of an innovative product to a contract manufacturer (CM) which is also a competitor in the end market, the potential innovation spillover may be a serious concern. We study an innovator’s outsourcing decision ... Full text Cite
View All Publications

Recent Grants


Random Utility 2000

ConferenceCo-Principal Investigator · Awarded by National Science Foundation · 1999 - 2001

View All Grants

Education, Training & Certifications


Rutgers University New Brunswick · 1996 Ph.D.