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Tony Michael O'Driscoll

Adjunct Professor of Business Administration
Fuqua School of Business
Box 90120, Durham, NC 27708-0120
W205 Fuqua School of Business, Durham, NC 27708

Selected Publications


Designing virtual immersive environments

Journal Article T and D · April 1, 2010 Cite

Letter to the editor

Journal Article Harvard Business Review · September 1, 2008 Cite

Leadership's online labs

Journal Article Harvard Business Review · May 1, 2008 Multiplayer online role-playing games are sprawling cybercommunities that offer a sneak preview of tomorrow's business environment. Players who lead teams in these online worlds hone the skills that they will need as business leaders in the future. Games a ... Cite

The C-level and the value of learning

Journal Article T and D · October 1, 2005 Cite

What in the world is WLP?

Journal Article T and D · January 1, 2005 Cite

Knowledge management in pursuit of performance: Insights from nortel networks

Journal Article MIS Quarterly: Management Information Systems · January 1, 2002 From 1994 through 2000, Nortel Networks transformed itself from a technology-focused to an opportunity/customer-focused company. By 2000, Nortel was a profitable, innovative leader in the telecommunications industry. The change was the result of an ambitio ... Full text Cite

Performance-centered design of knowledge-intensive processes

Journal Article Journal of Management Information Systems · January 1, 2002 We develop and illustrate a performance-centered design (PCD) methodology for structuring knowledge-intensive, ill-defined processes. PCD provides a holistic view of a performance environment by considering the complex interdependencies between the organiz ... Full text Cite

A methodology to structure ill-structured processes: Performance centered design

Journal Article Proceedings of the Hawaii International Conference on System Sciences · 2001 The purpose of this paper is to develop and illustrate a performance-centered design (PCD) methodology for finding the underlying structure of ill-defined processes and problems. The context for our theoretical exposition is the fuzzy front-end of new prod ... Cite

From experience: Applying performance support technology in the fuzzy front end

Journal Article Journal of Product Innovation Management · January 1, 2000 A new product originates from an idea, or in many cases, integration of multiple ideas. The process of transforming an idea into a robust concept requires definition of the underlying technologies, identification of expected customer benefits, and assessme ... Full text Cite