Do Firms Endowed with Greater Strategic Capability Earn Higher Profits?
Publication
, Journal Article
Zhou, B; Mela, CF; Amaldoss, W
Published in: JOURNAL OF MARKETING RESEARCH
June 1, 2015
Duke Scholars
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Published In
JOURNAL OF MARKETING RESEARCH
DOI
EISSN
1547-7193
ISSN
0022-2437
Publication Date
June 1, 2015
Volume
52
Issue
3
Start / End Page
325 / 336
Publisher
AMER MARKETING ASSOC
Related Subject Headings
- Marketing
- 3506 Marketing
- 1505 Marketing
Citation
APA
Chicago
ICMJE
MLA
NLM
Zhou, B., Mela, C. F., & Amaldoss, W. (2015). Do Firms Endowed with Greater Strategic Capability Earn Higher Profits? JOURNAL OF MARKETING RESEARCH, 52(3), 325–336. https://doi.org/10.1509/jmr.13.0616
Zhou, Bo, Carl F. Mela, and Wilfred Amaldoss. “Do Firms Endowed with Greater Strategic Capability Earn Higher Profits?” JOURNAL OF MARKETING RESEARCH 52, no. 3 (June 1, 2015): 325–36. https://doi.org/10.1509/jmr.13.0616.
Zhou B, Mela CF, Amaldoss W. Do Firms Endowed with Greater Strategic Capability Earn Higher Profits? JOURNAL OF MARKETING RESEARCH. 2015 Jun 1;52(3):325–36.
Zhou, Bo, et al. “Do Firms Endowed with Greater Strategic Capability Earn Higher Profits?” JOURNAL OF MARKETING RESEARCH, vol. 52, no. 3, AMER MARKETING ASSOC, June 2015, pp. 325–36. Wos, doi:10.1509/jmr.13.0616.
Zhou B, Mela CF, Amaldoss W. Do Firms Endowed with Greater Strategic Capability Earn Higher Profits? JOURNAL OF MARKETING RESEARCH. AMER MARKETING ASSOC; 2015 Jun 1;52(3):325–336.
Published In
JOURNAL OF MARKETING RESEARCH
DOI
EISSN
1547-7193
ISSN
0022-2437
Publication Date
June 1, 2015
Volume
52
Issue
3
Start / End Page
325 / 336
Publisher
AMER MARKETING ASSOC
Related Subject Headings
- Marketing
- 3506 Marketing
- 1505 Marketing