Scholars@Duke

Online Auction Demand

Publication ,  Journal Article
Yao, S; Mela, CF
Published in: MARKETING SCIENCE
September 1, 2008
Published version (DOI) Link to item

Duke Scholars

Carl Frederick Mela
Author Carl Frederick Mela Fuqua School of Business

Published In

MARKETING SCIENCE

DOI

10.1287/mksc.1070.0351

ISSN

0732-2399

Publication Date

September 1, 2008

Volume

27

Issue

5

Start / End Page

861 / 885

Publisher

INFORMS

Related Subject Headings

  • Marketing
  • 3506 Marketing
  • 1505 Marketing
 

Citation

APA
Chicago
ICMJE
MLA
NLM
Yao, S., & Mela, C. F. (2008). Online Auction Demand. MARKETING SCIENCE, 27(5), 861–885. https://doi.org/10.1287/mksc.1070.0351
Yao, Song, and Carl F. Mela. “Online Auction Demand.” MARKETING SCIENCE 27, no. 5 (September 1, 2008): 861–85. https://doi.org/10.1287/mksc.1070.0351.
Yao S, Mela CF. Online Auction Demand. MARKETING SCIENCE. 2008 Sep 1;27(5):861–85.
Yao, Song, and Carl F. Mela. “Online Auction Demand.” MARKETING SCIENCE, vol. 27, no. 5, INFORMS, Sept. 2008, pp. 861–85. Wos, doi:10.1287/mksc.1070.0351.
Yao S, Mela CF. Online Auction Demand. MARKETING SCIENCE. INFORMS; 2008 Sep 1;27(5):861–885.

Published In

MARKETING SCIENCE

DOI

10.1287/mksc.1070.0351

ISSN

0732-2399

Publication Date

September 1, 2008

Volume

27

Issue

5

Start / End Page

861 / 885

Publisher

INFORMS

Related Subject Headings

  • Marketing
  • 3506 Marketing
  • 1505 Marketing