Authoritarian leaders share conspiracy theories to attack opponents, galvanize followers, shift blame, and undermine democratic institutions.

Although many virtuous leaders are guided by the ideal of prioritizing the needs and welfare of their subordinates, others advance their self-interest at the expense of the people they purport to serve. In this article, we discuss conspiracy theories as a tool that leaders use to advance their personal interests. We propose that leaders spread conspiracy theories in service of four primary goals: 1) to attack opponents; 2) to galvanize followers; 3) to shift blame and responsibility; and 4) to undermine institutions that threaten their power. We argue that authoritarian, populist, and conservative leaders are most likely to spread conspiracy theories during periods of instability.

Duke Scholars

Author Zhiying Ren Fuqua School of Business