Consumer Neuroscience: Current State of Knowledge and Future Research Directions
Publication
, Journal Article
Bettman, JR; Prelec, D; Yoon, C
Published in: Advances in Consumer Research, Vol Xxxvi
January 1, 2009
Duke Scholars
Published In
Advances in Consumer Research, Vol Xxxvi
ISSN
0098-9258
Publication Date
January 1, 2009
Volume
36
Start / End Page
817 / 817
Location
San Francisco, CA
Publisher
ASSOC CONSUMER RESEARCH
Related Subject Headings
- 1701 Psychology
- 1505 Marketing
Citation
APA
Chicago
ICMJE
MLA
NLM
Bettman, J. R., Prelec, D., & Yoon, C. (2009). Consumer Neuroscience: Current State of Knowledge and Future Research Directions. Advances in Consumer Research, Vol Xxxvi, 36, 817–817.
Bettman, James R., Drazen Prelec, and Carolyn Yoon. “Consumer Neuroscience: Current State of Knowledge and Future Research Directions.” Edited by A. L. McGill and S. Shavitt. Advances in Consumer Research, Vol Xxxvi 36 (January 1, 2009): 817–817.
Bettman JR, Prelec D, Yoon C. Consumer Neuroscience: Current State of Knowledge and Future Research Directions. McGill AL, Shavitt S, editors. Advances in Consumer Research, Vol Xxxvi. 2009 Jan 1;36:817–817.
Bettman, James R., et al. “Consumer Neuroscience: Current State of Knowledge and Future Research Directions.” Advances in Consumer Research, Vol Xxxvi, edited by A. L. McGill and S. Shavitt, vol. 36, ASSOC CONSUMER RESEARCH, Jan. 2009, pp. 817–817.
Bettman JR, Prelec D, Yoon C. Consumer Neuroscience: Current State of Knowledge and Future Research Directions. McGill AL, Shavitt S, editors. Advances in Consumer Research, Vol Xxxvi. ASSOC CONSUMER RESEARCH; 2009 Jan 1;36:817–817.
Published In
Advances in Consumer Research, Vol Xxxvi
ISSN
0098-9258
Publication Date
January 1, 2009
Volume
36
Start / End Page
817 / 817
Location
San Francisco, CA
Publisher
ASSOC CONSUMER RESEARCH
Related Subject Headings
- 1701 Psychology
- 1505 Marketing