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Forecasting the Impact of Socioeconomic and Demographic Change on Product Demand

Publication ,  Journal Article
McCann, JM; Reibstein, DJ
Published in: Journal of Marketing Research
November 1985
Published version (DOI) Publisher Link

Duke Scholars

John M. McCann
Author John M. McCann Fuqua School of Business

Published In

Journal of Marketing Research

DOI

10.2307/3151586

ISSN

0022-2437

Publication Date

November 1985

Volume

22

Issue

4

Start / End Page

415 / 415

Publisher

JSTOR

Related Subject Headings

  • Marketing
  • 3506 Marketing
  • 1505 Marketing
 

Citation

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ICMJE
MLA
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McCann, J. M., & Reibstein, D. J. (1985). Forecasting the Impact of Socioeconomic and Demographic Change on Product Demand. Journal of Marketing Research, 22(4), 415–415. https://doi.org/10.2307/3151586
McCann, John M., and David J. Reibstein. “Forecasting the Impact of Socioeconomic and Demographic Change on Product Demand.” Journal of Marketing Research 22, no. 4 (November 1985): 415–415. https://doi.org/10.2307/3151586.
McCann JM, Reibstein DJ. Forecasting the Impact of Socioeconomic and Demographic Change on Product Demand. Journal of Marketing Research. 1985 Nov;22(4):415–415.
McCann, John M., and David J. Reibstein. “Forecasting the Impact of Socioeconomic and Demographic Change on Product Demand.” Journal of Marketing Research, vol. 22, no. 4, JSTOR, Nov. 1985, pp. 415–415. Crossref, doi:10.2307/3151586.
McCann JM, Reibstein DJ. Forecasting the Impact of Socioeconomic and Demographic Change on Product Demand. Journal of Marketing Research. JSTOR; 1985 Nov;22(4):415–415.

Published In

Journal of Marketing Research

DOI

10.2307/3151586

ISSN

0022-2437

Publication Date

November 1985

Volume

22

Issue

4

Start / End Page

415 / 415

Publisher

JSTOR

Related Subject Headings

  • Marketing
  • 3506 Marketing
  • 1505 Marketing