Scholars@Duke
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Column: Why businesses don't experiment

Publication ,  Journal Article
Ariely, D
Published in: Harvard Business Review
April 1, 2010

Duke Scholars

Dan Ariely
Author Dan Ariely Fuqua School of Business

Published In

Harvard Business Review

ISSN

0017-8012

Publication Date

April 1, 2010

Volume

88

Issue

4

Related Subject Headings

  • 3507 Strategy, management and organisational behaviour
  • 1505 Marketing
  • 1503 Business and Management
 

Citation

APA
Chicago
ICMJE
MLA
NLM
Ariely, D. (2010). Column: Why businesses don't experiment. Harvard Business Review, 88(4).
Ariely, D. “Column: Why businesses don't experiment.” Harvard Business Review 88, no. 4 (April 1, 2010).
Ariely D. Column: Why businesses don't experiment. Harvard Business Review. 2010 Apr 1;88(4).
Ariely, D. “Column: Why businesses don't experiment.” Harvard Business Review, vol. 88, no. 4, Apr. 2010.
Ariely D. Column: Why businesses don't experiment. Harvard Business Review. 2010 Apr 1;88(4).
Journal cover image

Published In

Harvard Business Review

ISSN

0017-8012

Publication Date

April 1, 2010

Volume

88

Issue

4

Related Subject Headings

  • 3507 Strategy, management and organisational behaviour
  • 1505 Marketing
  • 1503 Business and Management