Distorting reality for children: body size proportions of Barbie and Ken dolls.

Using hip measurements as a constant, calculations were made to determine the changes necessary for a young, healthy adult woman and man to attain the same body proportions as Barbie and Ken dolls, respectively. Among the changes necessary were for the female to increase 24 in. in height, 5 in. in the chest, and 3.2 in. in neck length, while decreasing 6 in. in the waist, and for the male to increase 20 in. in height, 11 in. in the chest, and 7.9 in. in neck circumference. Like adults, children are exposed to highly unrealistic ideals for shape and weight.

Duke Scholars

Author Kelly D. Brownell Sanford School of Public Policy