Chartrand, T. L., Fitzsimons, G., & Ferraro, R. (2009). The effects of incidental brand exposure on consumption. In B. H. Schmitt & D. L. Rogers (Eds.), Handbook on Brand and Experience Management (pp. 163–173). Cheltenham, UK: Edward Elgar Press.

Chartrand, T. L., G. Fitzsimons, and R. Ferraro. “The effects of incidental brand exposure on consumption.” In Handbook on Brand and Experience Management, edited by B. H. Schmitt and D. L. Rogers, 163–73. Cheltenham, UK: Edward Elgar Press, 2009.

Chartrand TL, Fitzsimons G, Ferraro R. The effects of incidental brand exposure on consumption. In: Schmitt BH, Rogers DL, editors. Handbook on Brand and Experience Management. Cheltenham, UK: Edward Elgar Press; 2009. p. 163–73.

Chartrand, T. L., et al. “The effects of incidental brand exposure on consumption.” Handbook on Brand and Experience Management, edited by B. H. Schmitt and D. L. Rogers, Edward Elgar Press, 2009, pp. 163–73.

Chartrand TL, Fitzsimons G, Ferraro R. The effects of incidental brand exposure on consumption. In: Schmitt BH, Rogers DL, editors. Handbook on Brand and Experience Management. Cheltenham, UK: Edward Elgar Press; 2009. p. 163–173.